TUM Library catalog › Results of search for 'ccl=su:"Marketing." and se:The business '

	61.	No cover image available How Nintendo positioned the launch of Wii [electronic resource] / Glen Schmidt. by Schmidt, Glen [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2016Online access: Click here to access online Availability: No items available : Log in to add tags Add to cart (remove)
	62.	No cover image available Isolating the increase in brand value [electronic resource] / James R. Gregory. by Gregory, James R [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2016Online access: Click here to access online Availability: No items available : Log in to add tags Add to cart (remove)
	63.	No cover image available How American idol attracts and retains fans [electronic resource] / Irving Rein and Ben Shields. by Rein, Irving J [spk] \| Shields, Ben [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2016Online access: Click here to access online Availability: No items available : Log in to add tags Add to cart (remove)
	64.	No cover image available NASCAR [electronic resource] : using technology to improve the experience / Irving Rein and Ben Shields. by Rein, Irving J [spk] \| Shields, Ben [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2016Online access: Click here to access online Availability: No items available : Log in to add tags Add to cart (remove)
	65.	No cover image available Fan connectivity and brand transformation [electronic resource] : the ultimate fighter championship experience / Irving Rein and Ben Shields. by Rein, Irving J [spk] \| Shields, Ben [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2016Online access: Click here to access online Availability: No items available : Log in to add tags Add to cart (remove)
	66.	No cover image available Rebranding bread [electronic resource] : a shopper marketing success story / Chris Masterson. by Masterson, Chris [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2016Online access: Click here to access online Availability: No items available : Log in to add tags Add to cart (remove)
	67.	No cover image available Alibaba [electronic resource] : the company that made eBay a dwarf / Xiaobai Shen. by Shen, Xiaobai [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2016Online access: Click here to access online Availability: No items available : Log in to add tags Add to cart (remove)
	68.	No cover image available T-Mobile [electronic resource] : strategic decisions to improve position in the market / Shaun Whatling. by Whatling, Shaun [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2016Online access: Click here to access online Availability: No items available : Log in to add tags Add to cart (remove)
	69.	No cover image available Social influence & marketing [electronic resource] : the Hush Puppies story / Allan J. Kimmel. by Kimmel, Allan J [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2016Online access: Click here to access online Availability: No items available : Log in to add tags Add to cart (remove)
	70.	No cover image available Fred. Olsen cruise lines [electronic resource] : a case study in researching older consumers / Janet Kiddle. by Kiddle, Janet [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2016Online access: Click here to access online Availability: No items available : Log in to add tags Add to cart (remove)
	71.	No cover image available How Singapore Airlines created a legend of glamorous service [electronic resource] / Martin Roll. by Roll, Martin, 1967- [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2016Online access: Click here to access online Availability: No items available : Log in to add tags Add to cart (remove)
	72.	No cover image available How Lucozade defeated the sceptics [electronic resource] / Tony Manwaring. by Manwaring, Tony [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2016Online access: Click here to access online Availability: No items available : Log in to add tags Add to cart (remove)
	73.	No cover image available How BMW partnered with cancer survivors to boost their brand [electronic resource] / Stephen M. Adler and Hallie Leighton. by Adler, Stephen M [spk] \| Leighton, Hallie [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2016Online access: Click here to access online Availability: No items available : Log in to add tags Add to cart (remove)
	74.	No cover image available How Orange transformed shareholder value through brand marketing [electronic resource] / David Haigh. by Haigh, David [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2016Online access: Click here to access online Availability: No items available : Log in to add tags Add to cart (remove)
	75.	No cover image available Technology commercialization primer [electronic resource] / Eugene Buff. by Buff, Eugene [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2016Online access: Click here to access online Availability: No items available : Log in to add tags Add to cart (remove)
	76.	No cover image available Social media marketing [electronic resource] / Simone Kurtzke. by Kurtzke, Simone [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2016Online access: Click here to access online Availability: No items available : Log in to add tags Add to cart (remove)
	77.	No cover image available Standard Life [electronic resource] : encouraging older consumers to invest in health insurance / Janet Kiddle. by Kiddle, Janet [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2016Online access: Click here to access online Availability: No items available : Log in to add tags Add to cart (remove)
	78.	No cover image available How Tesco used its clubcard programme to revive its brand and become a market leader [electronic resource] / Merlin Stone. by Stone, Merlin, 1948- [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2009Online access: Click here to access online Availability: No items available : Log in to add tags Add to cart (remove)
	79.	No cover image available AmorePacific and the magic of Korean beauty [electronic resource] / Martin Roll. by Roll, Martin, 1967- [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2017Online access: Click here to access online Availability: No items available : Log in to add tags Add to cart (remove)
	80.	No cover image available Revolutionising display advertising at Whichit [electronic resource] : lessons from a start-up / Jonathan Gan. by Gan, Jonathan [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2017Online access: Click here to access online Availability: No items available : Log in to add tags Add to cart (remove)

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