Revolutionising display advertising at Whichit [electronic resource] : lessons from a start-up / Jonathan Gan.
Material type: FilmSeries: Henry Stewart talksBusiness & management collection: Publisher: London : Henry Stewart Talks, 2017Description: 1 online resource (1 streaming video file (22 min.) : color, sound)Subject(s): Whichit | Entrepreneurship | International business enterprises | Internet advertising | Internet marketing | New business enterprises -- Finance | Teams in the workplaceOnline resources: Click here to access onlineAnimated audio-visual presentation with synchronized narration.
Title from title frames.
Contents: Initiating a start-up company -- Financing your start-up -- Importance of building an international team -- Choosing your market -- Tips for the entrepreneur.
Access restricted to subscribers.
Mode of access: World Wide Web.