TUM Library catalog › Results of search for 'su-br:"Brand name products."'

	1.	No cover image available Managing brands in Asia [electronic resource] / Martin Roll. by Roll, Martin, 1967- [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2014Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	2.	No cover image available Branding and brand management [electronic resource] / T.C. Melewar and Sharifah Faridah Syed Alwi. by Melewar, T.C [spk] \| Syed Alwi, Sharifah Faridah [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2012Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	3.	No cover image available Johnson & Johnson and Union Carbide [electronic resource] : how to leverage a strong brand to retain trust / Robert F. Lauterborn. by Lauterborn, Robert F [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2017Online access: Click here to access online Availability: No items available : Log in to add tags Add to cart (remove)
	4.	No cover image available AmorePacific and the magic of Korean beauty [electronic resource] / Martin Roll. by Roll, Martin, 1967- [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2017Online access: Click here to access online Availability: No items available : Log in to add tags Add to cart (remove)
	5.	No cover image available Building global brands [electronic resource] / Laura Ries. by Ries, Laura [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2014Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	6.	No cover image available Culture and branding [electronic resource] / Marieke de Mooij. by Mooij, Marieke K. de, 1943- [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2014Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	7.	No cover image available Place branding and product-place image effects [electronic resource] / Nicolas Papadopoulos. by Papadopoulos, N. G. (Nicolas G.), 1946- [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2009Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	8.	No cover image available Social media monitoring as a way to learn about consumer insights [electronic resource] / Mariusz Soltanifar. by Soltanifar, Mariusz [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2019Online access: Click here to access online Availability: No items available : Log in to add tags Add to cart (remove)
	9.	No cover image available What's in a name? [electronic resource] : brands and choosing a name identity / Jan Ward. by Ward, Jan [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2019Online access: Click here to access online Availability: No items available : Log in to add tags Add to cart (remove)
	10.	No cover image available How to neglect a strong brand and lose a market [electronic resource] : three cases / Robert F. Lauterborn. by Lauterborn, Robert F [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2018Online access: Click here to access online Availability: No items available : Log in to add tags Add to cart (remove)
	11.	No cover image available McDonalds [electronic resource] : customising a universal brand image / Marieke de Mooij. by Mooij, Marieke K. de, 1943- [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2019Online access: Click here to access online Availability: No items available : Log in to add tags Add to cart (remove)
	12.	No cover image available How can you extend the product life cycle of a FMCG brand? [electronic resource] / Nükhet Vardar. by Vardar, Nükhet, 1961- [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2017Other title: How can you extend the product life cycle of a fast moving consumer goods brand.Online access: Click here to access online Availability: No items available : Log in to add tags Add to cart (remove)
	13.	No cover image available Building a brand [electronic resource] / Jan Ward. by Ward, Jan [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2015Online access: Click here to access online Availability: No items available : Log in to add tags Add to cart (remove)
	14.	No cover image available Building global brands [electronic resource] : a visual hammer / Laura Ries. by Ries, Laura [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2020Online access: Click here to access online Availability: No items available : Log in to add tags Add to cart (remove)
	15.	No cover image available The retailer as a brand [electronic resource] / Clive Woodger. by Woodger, Clive [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2009Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	16.	No cover image available Ethical branding [electronic resource] / Anthony Patterson. by Patterson, Anthony [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2008Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	17.	No cover image available Modern brand management [electronic resource] : innovation / Jonathan Banks. by Banks, Jonathan [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2010Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	18.	No cover image available Building brands through mobile-enhanced communities [electronic resource] / Alex Wang. by Wang, Alex [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2009Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	19.	No cover image available International product policy [electronic resource] / Lakhdar Boukersi. by Boukersi, Lakhdar [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2009Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	20.	Innovation in branding and advertising communication / edited by Lluís Mas-Manchón. by Mas Manchón, Lluís [editor.]. Material type: Text; Format: available online ; Literary form: Not fiction Publisher: New York : Routledge, 2021Copyright date: ©2021Online access: Taylor & Francis \| OCLC metadata license agreement Availability: No items available : Log in to add tags Add to cart (remove)

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Your search returned 24 results.