TUM Library catalog › Results of search for 'ccl=su:"Marketing" and su-to:Marketing research'

	41.	No cover image available Understanding minorities [electronic resource] / Rezina Chowdhury, Amrita Sood. by Chowdhury, Rezina [spk] \| Sood, Amrita [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2008Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	42.	No cover image available Targeting & segmentation in marketing [electronic resource] / Peter Sleight. by Sleight, Peter, 1944- [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2008Other title: Targeting and segmentation in marketing.Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	43.	No cover image available Semiotics and market research (the other half of the equation) [electronic resource] / Virginia Valentine. by Valentine, Virginia [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2008Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	44.	No cover image available Segmenting your data for maximum customer insight [electronic resource] / Mark Robinson. by Robinson, Mark [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2008Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	45.	No cover image available Qualitative market research [electronic resource] / Jimmy Hill. by Hill, Jimmy [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2008Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	46.	No cover image available Personal contact networks [electronic resource] : an overview and application / Jimmy Hill. by Hill, Jimmy [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2008Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	47.	No cover image available The move to insight [electronic resource] : implications for qualitative researchers / Steve Wills. by Wills, Steve, 1956- [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2008Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	48.	No cover image available Market segmentation [electronic resource] : a fundamental concept of marketing / Malcolm McDonald. by McDonald, Malcolm, 1938- [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2008Online access: Click here to access online \| Series (Targeting and segmentation in marketing) \| Series (Principles of marketing) Availability: No items available : Log in to add tags Add to cart (remove)
	49.	No cover image available Happiness, values & society [electronic resource] : gross national happiness in Bhutan : lessons for the UK? / Sheila Keegan. by Keegan, Sheila [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2008Other title: Happiness, values and society.Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	50.	No cover image available Getting inside consumers' heads [electronic resource] / Neil McPhee. by McPhee, Neil [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2008Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	51.	No cover image available Geodemographics [electronic resource] / Richard Webber. by Webber, Richard, 1947- [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2008Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	52.	No cover image available Ethical branding [electronic resource] / Anthony Patterson. by Patterson, Anthony [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2008Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	53.	No cover image available Co-creation rules [electronic resource] : (or how to create the ooomph factor) / Johnnie Moore, James Cherkoff. by Moore, Johnnie [spk] \| Cherkoff, James [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2008Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	54.	No cover image available Advances in observational research [electronic resource] / Amanda J. Broderick. by Broderick, Amanda [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2008Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	55.	No cover image available Investigating the strategic influence of customer satisfaction on firm financial performance [electronic resource] / Jeffrey P. Dotson. by Dotson, Jeffrey P [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2010Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	56.	No cover image available Bayesian instrumental variables and simultaneity [electronic resource] / Peter Rossi. by Rossi, Peter E. (Peter Eric), 1955- [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2010Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	57.	No cover image available Model choice and decision theory [electronic resource] / Peter Rossi. by Rossi, Peter E. (Peter Eric), 1955- [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2010Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	58.	No cover image available Introduction to MCMC methods and the Gibbs sampler [electronic resource] / Peter Rossi. by Rossi, Peter E. (Peter Eric), 1955- [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2010Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	59.	No cover image available Bayesian essentials and bayesian regression [electronic resource] / Peter Rossi. by Rossi, Peter E. (Peter Eric), 1955- [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2010Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	60.	No cover image available Trade-up, trade-down [electronic resource] : models for capturing change in consideration set / Mark Garratt. by Garratt, Mark [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2010Other title: Trade-up and trade-down.Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)

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