TUM Library catalog › Results of search for 'ccl=su:"Marketing"'

	741.	No cover image available Marketing major events [electronic resource] / Dave Arthur. by Arthur, Dave [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2008Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	742.	No cover image available Market segmentation [electronic resource] : a fundamental concept of marketing / Malcolm McDonald. by McDonald, Malcolm, 1938- [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2008Online access: Click here to access online \| Series (Targeting and segmentation in marketing) \| Series (Principles of marketing) Availability: No items available : Log in to add tags Add to cart (remove)
	743.	No cover image available Introduction to financial services marketing [electronic resource] / Tina Harrison. by Harrison, Tina [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2008Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	744.	No cover image available Internet banking [electronic resource] / Kathryn Waite. by Waite, Kathryn [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2008Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	745.	No cover image available How to evaluate results from direct marketing campaigns involving targeting [electronic resource] / Tom Breur. by Breur, Tom [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2008Other title: How to evaluate results from a direct marketing test.Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	746.	No cover image available How to design and evaluate a direct marketing test [electronic resource] / Nigel Hathway. by Hathway, Nigel [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2008Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	747.	No cover image available How to build a model to improve response [electronic resource] / Stuart Clarke. by Clarke, Stuart [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2008Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	748.	No cover image available Happiness, values & society [electronic resource] : gross national happiness in Bhutan : lessons for the UK? / Sheila Keegan. by Keegan, Sheila [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2008Other title: Happiness, values and society.Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	749.	No cover image available Global and local perspectives in B2B branding [electronic resource] / Holger Ambroselli. by Ambroselli, Holger [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2008Other title: Global and local perspectives on B2B branding.Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	750.	No cover image available Getting inside consumers' heads [electronic resource] / Neil McPhee. by McPhee, Neil [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2008Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	751.	No cover image available Geodemographics [electronic resource] / Richard Webber. by Webber, Richard, 1947- [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2008Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	752.	No cover image available Future of sports marketing [electronic resource] : trends, challenges, solutions / Gareth Moore. by Moore, Gareth [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2008Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	753.	No cover image available Financial services distribution [electronic resource] / James F. Devlin. by Devlin, James F [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2008Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	754.	No cover image available Ethical branding [electronic resource] / Anthony Patterson. by Patterson, Anthony [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2008Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	755.	No cover image available The distinctive nature of sport marketing [electronic resource] / Simon Chadwick. by Chadwick, Simon, 1964- [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2008Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	756.	No cover image available Customer management in financial services [electronic resource] / Liz Machtynger. by Machtynger, Liz [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2008Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	757.	No cover image available Creating and managing sport teams' brands [electronic resource] / Andre Richelieu. by Richelieu, André [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2008Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	758.	No cover image available Communicating and promoting financial services [electronic resource] / Steve Manton. by Manton, Steve [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2008Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	759.	No cover image available Co-creation rules [electronic resource] : (or how to create the ooomph factor) / Johnnie Moore, James Cherkoff. by Moore, Johnnie [spk] \| Cherkoff, James [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2008Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	760.	No cover image available Campaign optimisation [electronic resource] / Paul Rowson. by Rowson, Paul [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2008Other title: Campaign optimization.Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)

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