TUM Library catalog › Results of search for 'su-br:"Marketing-Case Studies"'

	41.	No cover image available Isolating the increase in brand value [electronic resource] / James R. Gregory. by Gregory, James R [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2016Online access: Click here to access online Availability: No items available : Log in to add tags Add to cart (remove)
	42.	No cover image available Corporate branding [electronic resource] / Asha Kaul. by Kaul, Asha [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2021Online access: Click here to access online Availability: No items available : Log in to add tags Add to cart (remove)
	43.	No cover image available How brands can shift toward an experience-led model [electronic resource] / Caroline Chen. by Chen, Caroline [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2017Online access: Click here to access online Availability: No items available : Log in to add tags Add to cart (remove)
	44.	No cover image available How can you extend the product life cycle of a FMCG brand? [electronic resource] / Nükhet Vardar. by Vardar, Nükhet, 1961- [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2017Other title: How can you extend the product life cycle of a fast moving consumer goods brand.Online access: Click here to access online Availability: No items available : Log in to add tags Add to cart (remove)
	45.	No cover image available Fan connectivity and brand transformation [electronic resource] : the ultimate fighter championship experience / Irving Rein and Ben Shields. by Rein, Irving J [spk] \| Shields, Ben [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2016Online access: Click here to access online Availability: No items available : Log in to add tags Add to cart (remove)
	46.	No cover image available The encroachment framework [electronic resource] : part 2 of 2 / Bo van der Rhee [and] Glen Schmidt. by Van der Rhee, Bo [spk] \| Schmidt, Glen [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2014Other title: Encroachment framework, part 2 of 2.Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	47.	No cover image available Atletico de Madrid [electronic resource] / Germán Robles González. by Robles González, Germán [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2008Other title: Creative sport marketing communications : the case of Atletico de Madrid.Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	48.	Enterprise Risk Management in the Global Supply Chain. by Cook, Thomas A. Material type: Text; Format: available online ; Literary form: Not fiction Publisher: Taylor and Francis, 2017Online access: Taylor & Francis \| OCLC metadata license agreement Availability: No items available : Log in to add tags Add to cart (remove)
	49.	Exhibitions, trade fairs and industrial events / edited by Warwick Frost and Jennifer Laing. by Frost, Warwick [editor.] \| Laing, Jennifer [editor.]. Material type: Text; Literary form: Not fiction Publisher: London : Routledge, [2018]Copyright date: ©2018Online access: Click here to view. Availability: No items available : Log in to add tags Add to cart (remove)
	50.	No cover image available How can a local brand compete against international giants [electronic resource] : Jollibee or "Asia's McDonald's" / Nükhet Vardar. by Vardar, Nükhet, 1961- [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2018Online access: Click here to access online Availability: No items available : Log in to add tags Add to cart (remove)
	51.	No cover image available Ethical branding [electronic resource] / Anthony Patterson. by Patterson, Anthony [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2008Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	52.	No cover image available Trade-up, trade-down [electronic resource] : models for capturing change in consideration set / Mark Garratt. by Garratt, Mark [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2010Other title: Trade-up and trade-down.Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	53.	No cover image available Attracting and retaining sports fans [electronic resource] / by Irving Rein & Ben Shields. by Rein, Irving J [spk] \| Shields, Ben [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2008Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	54.	Entrepreneurial urban regeneration business improvement districts as a form of organizational innovation / Rezart Prifti and Fatma Jaupi. by Prifti, Rezart [author.] \| Jaupi, Fatma [author.]. Material type: Text; Format: available online ; Literary form: Not fiction Publisher: New York : Routledge, 2021Online access: Taylor & Francis \| OCLC metadata license agreement Availability: No items available : Log in to add tags Add to cart (remove)
	55.	Consumer behaviour and social network sites : the impact of negative word of mouth / Sarah Zaraket. by Zaraket, Sarah [author.]. Material type: Text; Format: available online ; Literary form: Not fiction Publisher: Abingdon, Oxon ; New York, NY : Routledge, 2021Online access: Taylor & Francis \| OCLC metadata license agreement Availability: No items available : Log in to add tags Add to cart (remove)
	56.	International sport business management [electronic resource] : issues and new ideas / edited by James J. Zhang, Brenda G. Pitts, and Lauren M. Johnson. by Zhang, James J [editor.] \| Pitts, Brenda G [editor.]. Material type: Text; Format: available online ; Literary form: Not fiction Publisher: Abingdon, Oxon ; New York, NY : Routledge, 2021Online access: Taylor & Francis \| OCLC metadata license agreement Availability: No items available : Log in to add tags Add to cart (remove)
	57.	An Introduction to Sustainable Transportation : Policy, Planning and Implementation. by Schiller, Preston L \| Kenworthy, Jeffrey. Edition: 2nd ed.Material type: Text; Format: available online ; Literary form: Not fiction Publisher: Milton : Taylor and Francis, 2017Online access: Taylor & Francis \| OCLC metadata license agreement Availability: No items available : Log in to add tags Add to cart (remove)
	58.	Winning With Data : CRM and Analytics for the Business of Sports / by Fiona Green. by Green, Fiona [author.] \| Taylor and Francis. Edition: 1st edition.Material type: Text; Format: available online ; Literary form: Not fiction Language: English Publisher: Boca Raton, FL : Routledge, an imprint of Taylor and Francis, [2018]Copyright date: ©2019Online access: Click here to view. Availability: No items available : Log in to add tags Add to cart (remove)
	59.	Production Management and Business Development : Proceedings of the 6th Annual International Scientific Conference on Marketing Management, Trade, Financial and Social Aspects of Business (MTS 2018), May 17-19, 2018, Košice, Slovak Republic and Uzhhorod, Ukraine / edited by Bohuslava Mihalčová, Petra Szaryszová, Lenka Štofová, Michal Pružinský and Barbora Gontkovičová. by Mihalčová, Bohuslava [editor.] \| Szaryszová, Petra [editor.] \| Štofová, Lenka [editor.] \| Pružinský, Michal [editor.] \| Gontkovičová, Barbora [editor.] \| Taylor and Francis. Edition: First edition.Material type: Text; Format: available online ; Literary form: Not fiction Publisher: Boca Raton, FL : CRC Press, [2018]Copyright date: ©2019Online access: Click here to view Availability: No items available : Log in to add tags Add to cart (remove)
	60.	World heritage and tourism : marketing and management / Bailey Ashton Adie. by Adie, Bailey Ashton [author.]. Edition: First edition.Material type: Text; Format: available online ; Literary form: Not fiction Publisher: New York : Routledge, 2019Copyright date: © 2019Online access: Taylor & Francis \| OCLC metadata license agreement Availability: No items available : Log in to add tags Add to cart (remove)

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