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61.
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Marketing management a southern Asian perspective by Philip, Kotler. Edition: 14Material type:  Text; Format:
print
; Literary form:
Not fiction
Publisher: Upper Saddle River, NJ Pearson 2012Availability: Items available for loan: TUM Main CampusCall number: HF 5415 .K6314 2009 (2).
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62.
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63.
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Cases strategic marketing management by Vincze, Julian W. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Houghton Mifflin, c2000 Availability: Items available for loan: TUM Main CampusCall number: HF5415.13 .A523 2000 (1).
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64.
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Marketing Management: Knowledge and Skills. by Peter, J. Paul. Edition: 9th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Boston: McGraw-Hill Irwin, c2009. Availability: Items available for loan: TUM Main CampusCall number: HF 5415.13 .P484 2009 (1).
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65.
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Marketing Management. by Marshall, Greg W. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New York: McGraw - Hill Irwin Availability: Items available for loan: TUM Main CampusCall number: HF 5415.13 .M374 2010 (1).
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66.
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Services marketing: people, technology, strategy by Lovelock, Christopher. Edition: 6th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Jersey ; Pearson Prentice Hall ; 2007Availability: Items available for loan: TUM Main CampusCall number: HF 5415.13 .L5883 2007 (1).
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67.
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Marketing management by Kotler, Philip. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Upper Saddle River, N.J. Pearson Prentice Hall �2009Availability: Items available for loan: TUM Main CampusCall number: HF 5415.13 .K64 2009 (5).
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68.
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69.
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70.
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MKTG Marketing by McDaniel Lamb Hair. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Mason, Ohio : Thomson/South-Western, c2006Availability: Items available for loan: TUM Main CampusCall number: HF 5415.L2624 2002 (3).
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71.
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72.
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Foundations of marketing by Fahy, John. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: London Mcgraw Hill 2009Availability: Items available for loan: TUM Main CampusCall number: HF 5415 .F349 2012 (3).
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73.
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Marketing management by Kumar, Arun. Edition: 2nd edMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi Vikas 2011Availability: Items available for loan: TUM Main CampusCall number: HF 5415 .I3 K86 (1).
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74.
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75.
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Marketing managemnt Text and cases by Rajagopal. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi Vikas 2011; 2011Availability: Items available for loan: TUM Main CampusCall number: HF 5415.13 R35 2011 (1).
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76.
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77.
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78.
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79.
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80.
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