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361.
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Marketing Management Knowledge and Skills by Peter, Paul J | Donnelly, James H.Jr. Material type:  Text; Format:
print
; Literary form:
Not fiction
Availability: Items available for loan: TUM Main CampusCall number: HF 5415.13 .D66 2008 (1).
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362.
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363.
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Managing Marketing by Nicholson, Francis | Sherratt, Andrew. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Amsterdam Elsevier 2009Availability: Items available for loan: TUM Main CampusCall number: HF 5415 .B485 2009 (1).
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364.
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Simply Marketing Communications by Fill, Chris. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: England Pearson Education Limited 2006Availability: Items available for loan: TUM Main CampusCall number: HF 5718 .F55 2006 (1).
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365.
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Marketing Essentials by Blythe, Jim. Edition: 2nd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Amsterdam Elsevier 2010Availability: Items available for loan: TUM Main CampusCall number: HF 5415 .B485 2010 (1).
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366.
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367.
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Marketing Strategy and Management by Baker,Michael J. Edition: 3Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: London Macmillam 2000Availability: Items available for loan: TUM Main CampusCall number: HF5415.13.B353 2000 (1).
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368.
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Principles of Marketing by Kotler Philip. Edition: 14Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Boston Pearson 2012Availability: Items available for loan: TUM Main CampusCall number: HF5415.K636 2012 (1).
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369.
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Marketing Research by Malholtra, Naresh K. Edition: 5 edMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Upper Saddle River ; Pearson Education ; London Pearson Education 2007Availability: Items available for loan: TUM Main CampusCall number: HF 5415.2 .M35 2007 (1).
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370.
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Marketing research: A Decision Maker's Tool by Shao, Allan. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi ; Cengage ; 2007Availability: Items available for loan: TUM Main CampusCall number: HF 5415.2 S2 2007 (1).
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371.
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Marketing Management Kotler,Philip by Kotler,Philip. Edition: 13th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Jersey Pearson 2009Availability: Items available for loan: TUM Main CampusCall number: HF 5415.13 K64 2009 (1).
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372.
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Basic Marketing a global-managerial approach by Shapiro, Stanley J | Wong, Kenneth | McCarthy, E. Jerome | Perreault, William D. Edition: 10th edMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Canada McGraw Hill 2002Availability: Items available for loan: TUM Main CampusCall number: HF 5414 .13 M31 2001 (1).
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373.
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374.
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Net gain : expanding markets through virtual communities by Hagel, John | Armstrong, Arthur. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Boston Harvard Business School Press 1997Availability: Items available for loan: TUM Main CampusCall number: HF5415.1265 .H34 1997 (1).
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375.
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376.
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377.
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378.
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Publishing journal articles / Lucinda Becker, Pam Denicolo. by Becker, Lucinda M, 1963- | Denicolo, Pam. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Los Angeles, Calif : SAGE, 2012Availability: Items available for loan: TUM Main CampusCall number: PN 146.B37 2012 (1).
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379.
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380.
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Marketing / Geoff Lancaster and Paul Reynolds. by Lancaster, Geoffrey, 1938- | Reynolds, Paul. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Oxford ; Boston : Institute of Management Foundation : Butterworth Heinemann, 1995Availability: Items available for loan: TUM Main CampusCall number: HF 5415 L3 2004 (1).
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