Marketing communications Integrating offline and online with social media
Material type: TextPublisher: Philadelphia, PA : Kogan Page, 2011Edition: 5th edDescription: xviii, 483 p .; 25 cmISBN: 9780749461935Subject(s): Communication in marketingLOC classification: HF 5415.123 .S65 2011Item type | Current location | Call number | Copy number | Status | Date due | Barcode |
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Books | TUM Main Campus | HF 5415.123 .S65 2011 (Browse shelf) | Available | 29761 | ||
Books | TUM Main Campus | HF 5415.123 .S65 2011 (Browse shelf) | 29759 | Available | 029947 | |
Books | TUM Main Campus | HF 5415.123 .S65 2011 (Browse shelf) | 29760 | Available | 029977 | |
Books | TUM Main Campus | HF 5415.123 .S65 2011 (Browse shelf) | 29761 | Available | 029986 |
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HF 5415 . 123. S 54 2003 Advertising, Promotion, & Suplemental Aspects Of Intergrated Marketing Communications | HF 5415 .123 S54 2003 ADVERTISING, PROMOTION AND SUPPLEMENTAL ASPECTS OF INTEGRATED MARKETING COMMUNICATIONS | HF 5415.123 .S65 2011 Marketing communications Integrating offline and online with social media | HF 5415.123 .S65 2011 Marketing communications Integrating offline and online with social media | HF 5415.123 .S65 2011 Marketing communications Integrating offline and online with social media | HF 5415.123 .S65 2011 Marketing communications Integrating offline and online with social media | HF 5415.125.O3 1979 Marketing Decision Making: Analytic Framework And Cases |
Includes index.