TUM Library catalog › Results of search for 'ccl=su:"Consumer behavior"'

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	1.	No cover image available Shoppernomics [electronic resource] : understanding the structure for marketing communications / Roddy Mullin. by Mullin, Roddy [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2019Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	2.	No cover image available The means-end chain in consumer decision making [electronic resource] : the case of Porsche / Lynn R. Kahle. by Kahle, Lynn R [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2019Online access: Click here to access online Availability: No items available : Log in to add tags Add to cart (remove)
	3.	No cover image available Promotional marketing [electronic resource] / Roddy Mullin. by Mullin, Roddy [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2019Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	4.	No cover image available Social influence & marketing [electronic resource] : the Hush Puppies story / Allan J. Kimmel. by Kimmel, Allan J [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2016Online access: Click here to access online Availability: No items available : Log in to add tags Add to cart (remove)
	5.	No cover image available Consumer behavior [electronic resource] : why we buy / Michael R. Solomon. by Solomon, Michael R [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2013Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	6.	No cover image available Word-of-mouth communication and opinion leadership [electronic resource] / Alan J. Kimmel. by Kimmel, Alan J [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2013Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)

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