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	1.	How To Sell A Service Guideline For Effective Selling In A Service Business by Mcdonald Malcolm. Edition: 2Material type: Text; Format: print ; Literary form: Not fiction Publisher: Oxford ; Heinemann Prof. Pub. ; 1988Availability: Items available for loan: TUM Main CampusCall number: HF 5438.25 .M396 1989 (1). Place hold Log in to add tags Add to cart (remove)
	2.	How To Sell A Service Guideline For Effective Selling In A Service Business by Mcdonald Malcolm. Edition: 2Material type: Text; Format: print ; Literary form: Not fiction Publisher: Oxford Heinemann Prof. Pub. 1988Availability: Items available for loan: TUM Main CampusCall number: HF 5438.25 .M396 1989 (1). Place hold Log in to add tags Add to cart (remove)
	3.	Marketing Plans How To Prepare Them How To Use Them by Mcdonald Malcolm. Edition: 0Material type: Text; Format: print ; Literary form: Not fiction Publisher: London ; Heinemann ; 1984Availability: Items available for loan: TUM Main CampusCall number: HF 5415.13 .M33 1984 (2). Place hold Log in to add tags Add to cart (remove)
	4.	Marketing Plans How To Prepare Them How To Use Them by Mcdonald Malcolm. Edition: 0Material type: Text; Format: print ; Literary form: Not fiction Publisher: London ; Heinemann ; 1984Availability: Items available for loan: TUM Main CampusCall number: HF 5415.13 .M33 1984 (1). Place hold Log in to add tags Add to cart (remove)
	5.	Marketing Plans How To Prepare Them How To Use Them by Mcdonald Malcolm. Edition: 0Material type: Text; Format: print ; Literary form: Not fiction Publisher: London Heinemann 1984Availability: Items available for loan: TUM Main CampusCall number: HF 5415.13 .M33 1984 (1). Place hold Log in to add tags Add to cart (remove)
	6.	Market segmentation : how to do it, how to profit from it / Malcolm McDonald and Ian Dunbar. by McDonald, Malcolm \| Dunbar, Ian, 1951-. Edition: [3rd ed.].Material type: Text; Format: print ; Literary form: Not fiction Publisher: Oxford ; MA : Elsevier/Butterworth-Heinemann, 2004Online access: Publisher description \| Table of contents only Availability: Items available for loan: TUM Main CampusCall number: HF 5415.127.M398 2004 (1). Place hold Log in to add tags Add to cart (remove)
	7.	No cover image available Profit, the role of world class strategic marketing planning [electronic resource] / Malcolm McDonald. by McDonald, Malcolm [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2012Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	8.	No cover image available Market segmentation [electronic resource] : a fundamental concept of marketing / Malcolm McDonald. by McDonald, Malcolm, 1938- [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2008Online access: Click here to access online \| Series (Targeting and segmentation in marketing) \| Series (Principles of marketing) Availability: No items available : Log in to add tags Add to cart (remove)

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