Managing organizational factors to improve sales forecasting performance [electronic resource] / Donna F. Davis.
Material type:![Film](/opac-tmpl/lib/famfamfam/VM.png)
Animated audio-visual presentation with synchronized narration.
Title from publisher's web site.
Contents: Evaluating and monitoring effects of organizational factors on forecasting performance -- Based on organizational learning theory -- Framework linking forecasting climate, forecasting capability, performance outcomes, and performance measurement -- Examples provided by managers at 18 global manufacturing firms.
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Mode of access: World Wide Web.