Contemporary Advertising.
Material type: TextPublisher: Boston: McGraw - Hill Irwin. Edition: 12 th edDescription: xlii,724p.:col.ill.,maps;29cmISBN: 9780071284790Subject(s): AdvertisingItem type | Current location | Call number | Copy number | Status | Date due | Barcode |
---|---|---|---|---|---|---|
Books | TUM Main Campus | HF 5821 .A74 2009 (Browse shelf) | 29993 | Available | 034001 | |
Books | TUM Main Campus | HF 5821 .A74 2009 (Browse shelf) | 30196 | Available | 033999 | |
Books | TUM Main Campus | HF 5821 .A74 2009 (Browse shelf) | 30197 | Available | 034002 |
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HF 5814 .J77 2010 Advertising and public relations research | HF 5821.A74 2009 Essentials of Contemporary Advertising. | HF 5821.A74 2009 Essentials of Contemporary Advertising. | HF 5821 .A74 2009 Contemporary Advertising. | HF 5821 .A74 2009 Contemporary Advertising. | HF 5821 .A74 2009 Contemporary Advertising. | HF 5821 .B62 2008 Contemporary advertising & integrated marketing communications |
In includes bibliographical references and indexes.