Advertising And Promotion; An Intergrated Marketing Communications Perspective
Material type:
TextPublisher: New York Mcgraw Hill 2009Edition: 8th edDescription: xxv,838p.:ill(some col)ISBN: 9780071284400Subject(s): Marketing communications
| Item type | Current location | Call number | Status | Date due | Barcode |
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TUM Main Campus | HF 5823 .B387 2009 (Browse shelf) | Available | 033881 |
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| HF 5823 .B387 2009 Advertising And Promotion; An Intergrated Marketing Communications Perspective | HF 5823 .B387 2009 Advertising And Promotion; An Intergrated Marketing Communications Perspective | HF 5823 .B387 2009 Advertising And Promotion; An Intergrated Marketing Communications Perspective | HF 5823 .B387 2009 Advertising And Promotion; An Intergrated Marketing Communications Perspective | HF 5823 .B387 2009 Advertising And Promotion | HF 5823 .B387 2009 Advertising And Promotion | HF 5823.C1 1987 Do Your Own Advertising: A Complete Guide To Planning, Writi Ng And Designing Ads |
Includes index