TUM Library catalog › Details for: Advertising And Promotion; An Intergrated Marketing Communications Perspective

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Advertising And Promotion; An Intergrated Marketing Communications Perspective

By: Belch E. georgeMaterial type: Text

TextPublisher: New York Mcgraw Hill 2009Edition: 8th edDescription: xxv,838p.:ill(some col)ISBN: 9780071284400Subject(s): Marketing communications

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Item type	Current location	Call number	Status	Date due	Barcode
Books	TUM Main Campus	HF 5823 .B387 2009 (Browse shelf)	Available		033881

Includes index