Guanxi and McDonald's (Record no. 79393)

000 -LEADER
fixed length control field 01616cgm a2200361 a 4500
001 - CONTROL NUMBER
control field HST7036
003 - CONTROL NUMBER IDENTIFIER
control field UkLoHST
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS
fixed length control field m c
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field cr|cna|||a||||
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field vz|czazum
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 160718s2016 enk|||||||||||s|||v|eng d
028 50 - PUBLISHER NUMBER
Publisher number 7036
Source Henry Stewart Talks
035 ## - SYSTEM CONTROL NUMBER
System control number (UkLoHST)3312
040 ## - CATALOGING SOURCE
Original cataloging agency UkLoHST
Language of cataloging eng
Transcribing agency UkLoHST
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Grainger, Stephen,
Affiliation (Edith Cowan University, Australia)
Relator code spk
245 10 - TITLE STATEMENT
Title Guanxi and McDonald's
Medium [electronic resource] /
Statement of responsibility, etc. Stephen Grainger.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. London :
Name of publisher, distributor, etc. Henry Stewart Talks,
Date of publication, distribution, etc. 2016.
300 ## - PHYSICAL DESCRIPTION
Extent 1 online resource (1 streaming video file (3 min.) :
Other physical details color, sound).
490 1# - SERIES STATEMENT
Series statement The business & management collection,
International Standard Serial Number 2056-4570
500 ## - GENERAL NOTE
General note Animated audio-visual presentation with synchronized narration.
500 ## - GENERAL NOTE
General note Bite-size case study extracted from the talk: The importance of Guanxi in business in China.
500 ## - GENERAL NOTE
General note Title from title frames.
506 ## - RESTRICTIONS ON ACCESS NOTE
Terms governing access Access restricted to subscribers.
520 ## - SUMMARY, ETC.
Summary, etc. This case study examines a failed McDonald's contract in Beijing to illustrate how favor reciprocity and reputation are key aspects of successful business partnerships and ventures in China.
538 ## - SYSTEM DETAILS NOTE
System details note Mode of access: World Wide Web.
610 20 - SUBJECT ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element McDonald's Corporation.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Business networks
Geographic subdivision China
Form subdivision Case studies.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Corporate culture
Geographic subdivision China
Form subdivision Case studies.
651 #0 - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME
Geographic name China
General subdivision Social life and customs.
740 4# - ADDED ENTRY--UNCONTROLLED RELATED/ANALYTICAL TITLE
Uncontrolled related/analytical title The importance of Guanxi in business in China.
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE
Uniform title Henry Stewart talks.
Name of part/section of a work Business & management collection.
856 40 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="https://hstalks.com/bm/3312/">https://hstalks.com/bm/3312/</a>

No items available.

Technical University of Mombasa
Tom Mboya Street, Tudor 90420-80100 , Mombasa Kenya
Tel: (254)41-2492222/3 Fax: 2490571