Digital activism (Record no. 78708)

000 -LEADER
fixed length control field 01761ngm a2200385 a 4500
001 - CONTROL NUMBER
control field HST7236
003 - CONTROL NUMBER IDENTIFIER
control field UkLoHST
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS
fixed length control field m c
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field cr|cna|||a||||
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field vz|czazum
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 220704s2022 enk|||||||||||s|||v|eng d
028 50 - PUBLISHER NUMBER
Publisher number 7236
Source Henry Stewart Talks
035 ## - SYSTEM CONTROL NUMBER
System control number (UkLoHST)4973
040 ## - CATALOGING SOURCE
Original cataloging agency UkLoHST
Language of cataloging eng
Transcribing agency UkLoHST
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Chaudhri, Vidhi.
Relator code spk
245 10 - TITLE STATEMENT
Title Digital activism
Medium [electronic resource] :
Remainder of title Unilever and the "Kodaikanal Won't" campaign /
Statement of responsibility, etc. Vidhi A. Chaudhri.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. London :
Name of publisher, distributor, etc. Henry Stewart Talks,
Date of publication, distribution, etc. 2022.
300 ## - PHYSICAL DESCRIPTION
Extent 1 online resource (1 streaming video file (6 min.) :
Other physical details color, sound).
490 1# - SERIES STATEMENT
Series statement The business & management collection,
International Standard Serial Number 2056-4570
500 ## - GENERAL NOTE
General note Animated audio-visual presentation with synchronized narration.
500 ## - GENERAL NOTE
General note Bite-size case study extracted from the talk: Using social media in corporate communication.
500 ## - GENERAL NOTE
General note Title from title frames.
506 ## - RESTRICTIONS ON ACCESS NOTE
Terms governing access Access restricted to subscribers.
520 ## - SUMMARY, ETC.
Summary, etc. This case study describes the use of digital and social media made by a local NGO in applying pressure on multinational corporation Unilever to both clean up a contamination affecting the region and compensate local workers who had been impacted.
538 ## - SYSTEM DETAILS NOTE
System details note Mode of access: World Wide Web.
610 20 - SUBJECT ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element Unilever (Firm)
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Corporations
General subdivision Public relations.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Internet in public relations.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Non-governmental organizations.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Pollution
Geographic subdivision Kodaikanal (India)
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Social media
General subdivision Political aspects
Form subdivision Case studies.
740 0# - ADDED ENTRY--UNCONTROLLED RELATED/ANALYTICAL TITLE
Uncontrolled related/analytical title Using social media in corporate communication.
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE
Uniform title Henry Stewart talks.
Name of part/section of a work Business & management collection.
856 40 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="https://hstalks.com/bm/4973/">https://hstalks.com/bm/4973/</a>

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