Demand-driven forecasting [electronic resource] : sensing demand signals, shaping and predicting demand / Charles W. Chase.
Material type:
FilmSeries: Henry Stewart talksBusiness & management collection. Predicting demand: Publisher: London : Henry Stewart Talks, 2010Description: 1 online resource (1 streaming video file (41 min.) : color, sound)Other title: Demand-driven forecasting : sensing, shaping and predicting demandSubject(s): Business planning | Sales forecasting | Sales management | Supply and demandOnline resources: Click here to access online | Series Animated audio-visual presentation with synchronized narration.
Title from publisher's web site.
Contents: Improvements in demand-driven forecasting -- Problems companies face -- What is demand-driven forecasting? -- Role of sales and marketing -- Domain knowledge vs. judgement -- Role of the finance department -- Consensus forecasting sub-process and process -- Business intelligence (BI) portals/dashboards -- Importance of BI tools/application -- Demand-driven forecasting process flow model -- Benefits of demand-driven forecasting -- Demand forecasting enabling technology requirements -- A good demand-driven forecasting process and steps to improve yours -- Conclusions -- References.
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Mode of access: World Wide Web.