How to respond to a crisis [electronic resource] : the importance of communication in the cases of Exxon and BP / Andrew MacLeod.
Material type: FilmSeries: Henry Stewart talksBusiness & management collection: Publisher: London : Henry Stewart Talks, 2019Description: 1 online resource (1 streaming video file (3 min.) : color, sound)Subject(s): BP Deepwater Horizon Explosion and Oil Spill, 2010 | Communication in crisis management -- Case studies | Corporate image | Exxon Valdez Oil Spill, Alaska, 1989 | Mass media -- Management | Oil spills -- Management | Public relations -- ManagementOnline resources: Click here to access online Summary: This case study examines Exxon's response to the oil spill of 1989 to explore the importance of communications in times of crisis.Animated audio-visual presentation with synchronized narration.
Bite-size case study extracted from the talk: The impact of communication on human behaviour in times of crisis.
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This case study examines Exxon's response to the oil spill of 1989 to explore the importance of communications in times of crisis.
Mode of access: World Wide Web.