Mastering global business development and sales management / Thomas A. Cook.
Material type:
TextSeries: Publisher: Boca Raton, FL : CRC Press, 2021Copyright date: ©2021Edition: First editionDescription: 1 online resource (xv, 339 pages) : illustrationsContent type: text Media type: computer Carrier type: online resourceISBN: 0429272375; 9781482226249; 1482226243; 9781000174274; 1000174271; 9781000174281; 100017428X; 9780429272370Subject(s): Sales management | Marketing | Strategic planning | BUSINESS & ECONOMICS / Management Science | BUSINESS & ECONOMICS / Quality Control | BUSINESS & ECONOMICS / Purchasing & BuyingDDC classification: 658.8/1 LOC classification: HF5438.4 | .C668 2021Online resources: Taylor & Francis | OCLC metadata license agreement Summary: "This book focuses on the importance of companies and executives recognizing that their organization is sales driven, and that there is a definite pronounced connection between sales and all other aspects of how a company operates. It details the sales manager's role in developing sales personnel, delivering new business to the organization, and otherwise becoming a driving force for the overall prosperity of the company. The book differentiates itself by providing the essence of international sales management"-- Provided by publisher.
"This book focuses on the importance of companies and executives recognizing that their organization is sales driven, and that there is a definite pronounced connection between sales and all other aspects of how a company operates. It details the sales manager's role in developing sales personnel, delivering new business to the organization, and otherwise becoming a driving force for the overall prosperity of the company. The book differentiates itself by providing the essence of international sales management"-- Provided by publisher.
OCLC-licensed vendor bibliographic record.