Principles of Marketing
Material type: TextPublisher: Uppersaddle River, New Jersey Pearson prentice hall 2008Description: xxxii, 599p.:ill [some col] 30cmISBN: 0-13-712827-4Subject(s): Marketing--PrinciplesItem type | Current location | Call number | Status | Date due | Barcode |
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Books | TUM Main Campus | HF 5415 .K6314 2008 (Browse shelf) | Available | 029133 |
Includes index references and Glossary