The fuzzy front end of innovation [electronic resource] / Gunnar Óskarsson.
Material type:
FilmSeries: Henry Stewart talksBusiness & management collection: Publisher: London : Henry Stewart Talks, 2015Description: 1 online resource (1 streaming video file (37 min.) : color, sound)Subject(s): Consumer relations | Consumer satisfaction | Creative ability in business | Entrepreneurship | Information technology -- Management | Leadership | New products -- Management | Research and development projects | Strategic planning | Technological innovations -- ManagementOnline resources: Click here to access online Animated audio-visual presentation with synchronized narration.
Title from title frames.
Contents: Environment for innovation -- Performance in innovation processes -- Front end of innovation -- Culture for innovation -- Knowledge integration -- Interaction with suppliers -- Market orientation -- Customer involvement -- Communication processes -- Innovation capability -- Innovativeness -- Radical and incremental innovation -- Managerial IT skills -- The role of leaders in innovation.
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Mode of access: World Wide Web.