TUM Library catalog › Results of search for 'ccl=su:"Consumer behavior" and su-to:Consumers' preferences'

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	1.	Contemporary consumption, consumers and marketing : cases from generations Y and Z / Brendan Canavan. by Canavan, Brendan [author.]. Edition: 1 Edition.Material type: Text; Format: available online ; Literary form: Not fiction Publisher: Abingdon ; New York : Routledge, 2021Online access: Taylor & Francis \| OCLC metadata license agreement Availability: No items available : Log in to add tags Add to cart (remove)
	2.	No cover image available The means-end chain in consumer decision making [electronic resource] : the case of Porsche / Lynn R. Kahle. by Kahle, Lynn R [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2019Online access: Click here to access online Availability: No items available : Log in to add tags Add to cart (remove)
	3.	No cover image available The helpfulness of user-generated product reviews [electronic resource] : a retailer's perspective / Yue Pan. by Pan, Yue [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2013Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	4.	No cover image available Social values and cross-cultural factors in consumer behavior [electronic resource] / Lynn R. Kahle. by Kahle, Lynn R [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2014Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	5.	No cover image available Affective decision-making [electronic resource] / Rebekah Russell-Bennett. by Russell-Bennett, Rebekah [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2013Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)

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