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1.
Crisis communications a casebook approach Kathleen Fearn-Banks.

by 1 Fearn-Banks, Kathleen.

Edition: 4th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : Routledge, 2011Availability: No items available :

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2.
Advertising / Iain MacRury.

by MacRury, Iain.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London ; New York : Routledge, 2009Availability: Items available for loan: TUM Main CampusCall number: HF 5823.M132 2009 (1).

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3.
Advertising / Iain MacRury.

by MacRury, Iain.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London ; New York : Routledge, 2009Availability: Items available for loan: TUM Main CampusCall number: HF 5823 .M132 2009 (1).

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4.
Social communication in advertising : consumption in the mediated marketplace / William Leiss ... [et al.].

by Leiss, William, 1939- | Botterill, Jackie.

Edition: 3rd ed. / revised by Jacqueline Botterill.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : Routledge, 2005Availability: Items available for loan: TUM Main CampusCall number: HF 5827 .S63 2005 (2).

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5.
Visual public relations : strategic communication beyond text / Simon Collister and Sarah Roberts-Bowman.

by Collister, Simon [author.] | Roberts-Bowman, Sarah, 1965- [author.].

Edition: 1 Edition.Material type: Text Text; Format: available online remote; Literary form: Not fiction Publisher: New York : Routledge, 2018Availability: Items available for loan: TUM Main CampusCall number: HM 1221.C585 (2).

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6.
Innovation in branding and advertising communication / edited by Lluís Mas-Manchón.

by Mas Manchón, Lluís [editor.].

Material type: Text Text; Format: available online remote; Literary form: Not fiction Publisher: New York : Routledge, 2021Copyright date: ©2021Online access: Taylor & Francis | OCLC metadata license agreement Availability: No items available :

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7.
Consumer behaviour and social network sites : the impact of negative word of mouth / Sarah Zaraket.

by Zaraket, Sarah [author.].

Material type: Text Text; Format: available online remote; Literary form: Not fiction Publisher: Abingdon, Oxon ; New York, NY : Routledge, 2021Online access: Taylor & Francis | OCLC metadata license agreement Availability: No items available :

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8.
Discourses of perfection [electronic resource] : representing cosmetic procedures and beauty products in UK lifestyle magazines / Anne-Mette Hermans.

by Hermans, Anne-Mette [author.].

Material type: Text Text; Format: available online remote; Literary form: Not fiction Publisher: New York, NY : Routledge, 2021Online access: Taylor & Francis | OCLC metadata license agreement Availability: No items available :

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9.
Advertising, gender and society : a psychological perspective / Magdalena Zawisza-Riley.

by Zawisza-Riley, Magdalena, 1978- [author.].

Material type: Text Text; Format: available online remote; Literary form: Not fiction Publisher: Abingdon, Oxon ; New York, NY : Routledge, 2019Online access: Taylor & Francis | OCLC metadata license agreement Availability: No items available :

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10.
City Branding and Promotion : The Strategic Approach / Waldemar Cudny.

by Cudny, Waldemar.

Material type: Text Text; Format: available online remote; Literary form: Not fiction Publisher: Abingdon, Oxon : Routledge, 2019Online access: Taylor & Francis | OCLC metadata license agreement Availability: No items available :

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