Marketing Essentials

By: Blythe, JimMaterial type: TextTextSeries: The official CIM coursebookPublisher: Amsterdam Elsevier 2010Edition: 2nd edDescription: vi,180pgs illusISBN: 9780080966243Subject(s): marketingLOC classification: HF 5415 | .B485 2010
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Books Books TUM Main Campus
HF 5415 .B485 2010 (Browse shelf) Available 029934

includes appendix and index

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