Aesthetics and consumption [electronic resource] / Annamma Joy.
Material type:
FilmSeries: Henry Stewart talksBusiness & management collection. Why we buy: Publisher: London : Henry Stewart Talks, 2013Description: 1 online resource (1 streaming video file (26 min.) : color, sound)Subject(s): Art -- Marketing | Consumer behavior -- Psychological aspects | Consumption (Economics) -- Psychological aspects | Fashion merchandising | Luxuries -- Marketing -- Psychological aspects | Museums -- Marketing | Senses and sensationOnline resources: Click here to access online | Series Animated audio-visual presentation with synchronized narration.
Title from title frames.
Contents: Aesthetics and consumption -- Embodied cognition -- Embodied emotion -- Sensory experiences and processes -- Imagination -- Art and art market -- Museums and experiencing art -- Luxury brands -- Haute couture and high fashion brands -- Experiential marketing -- Metaphor and conceptual blending.
Access restricted to subscribers.
Mode of access: World Wide Web.