Contemporary advertising & integrated marketing communications
Material type:
TextPublisher: New York McGraw-Hill 2008Edition: 14th EdDescription: xxxix722p. :illISBN: 9780071318389Subject(s): Marketing communication
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| HF 5821 .A74 2009 Contemporary Advertising. | HF 5821 .A74 2009 Contemporary Advertising. | HF 5821 .A74 2009 Contemporary Advertising. | HF 5821 .B62 2008 Contemporary advertising & integrated marketing communications | HF 5821 .B62 2011 Contemporary advertising and intergrated marketing communications | HF 5821.J44 1982 Advertising Made Simple | HF 5821.M54 Success In Advertising & Promotion |
Includes index