Principles of Marketing

By: Philip, KotlerMaterial type: TextTextPublisher: Uppersaddle River, New Jersey Pearson prentice hall 2008Description: xxxii, 599p.:ill [some col] 30cmISBN: 0-13-712827-4Subject(s): Marketing--Principles
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Item type Current location Call number Status Date due Barcode
Books Books TUM Main Campus
HF 5415 .K6314 2008 (Browse shelf) Available 029133

Includes index references and Glossary

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