Mary Jo Bitner
Services Marketing: Intergrating Customer Focus Accross The Firm - 0 - Boston Irwin Mcgrawhill 2000 - ,;ill.
0-07-231221-1
Service Industries - Marketing
Services Marketing: Intergrating Customer Focus Accross The Firm - 0 - Boston Irwin Mcgrawhill 2000 - ,;ill.
0-07-231221-1
Service Industries - Marketing