000			01610ngm a2200337 a 4500
001			HST2117_1_2
003			UkLoHST
006			m c
007			cr|cna|||a||||
007			vz|czazum
008			080121s2009 enk|||||||||||s|||v|eng d
028	5	0	_a2117 _bHenry Stewart Talks
035			_a(UkLoHST)1243
035			_a(UkLU-K)001103551
040			_aUkLU-K _beng _cUkLU-K
100	1		_aRosen, Joel, _u(Chairman and Chief Executive Officer, Horwath Horizon Hospitality Consultants, Canada) _4spk
245	1	0	_aHot new lifestyle hotel brands _h[electronic resource] : _bbest practices / _cJoel Rosen.
260			_aLondon : _bHenry Stewart Talks, _c2009.
300			_a1 online resource (1 streaming video file (36 min.) : _bcolor, sound).
490	1		_aBranding and product specialization in hotels : why and how to brand hotels to maximize their business potential, _x2056-4570
500			_aAnimated audio-visual presentation with synchronized narration.
500			_aTitle from title frames.
505	0		_aContents: What is a lifestyle brand? -- Principles of lifestyle hotel brands -- Four best practices -- Selected major hotel brands -- In-depth research -- Clear vision -- Product differentiation -- Implementation.
506			_aAccess restricted to subscribers.
538			_aMode of access: World Wide Web.
650		0	_aBranding (Marketing)
650		0	_aHotels.
830		0	_aHenry Stewart talks. _pBusiness & management collection. _pBranding and product specialization in hotels.
856	4	0	_uhttps://hstalks.com/bm/1243/
856	4	2	_uhttps://hstalks.com/bm/p/311/ _3Series
999			_c80136 _d80136