000 01578ngm a2200337 a 4500
001 HST1920_1_2
003 UkLoHST
006 m c
007 cr|cna|||a||||
007 vz|czazum
008 080121s2009 enk|||||||||||s|||v|eng d
028 5 0 _a1920
_bHenry Stewart Talks
035 _a(UkLoHST)1171
035 _a(UkLU-K)000947209
040 _aUkLU-K
_beng
_cUkLU-K
100 1 _aHardie, Joshua,
_u(Director, EdComs, UK)
_4spk
245 1 0 _aEducational sponsorship
_h[electronic resource] :
_ban overview - what?, why?, how? /
_cJoshua Hardie.
260 _aLondon :
_bHenry Stewart Talks,
_c2009.
300 _a1 online resource (1 streaming video file (31 min.) :
_bcolor, sound).
490 1 _aSponsorship : from theory to practice and all the latest trends,
_x2056-4570
500 _aAnimated audio-visual presentation with synchronized narration.
500 _aTitle from title frames.
505 0 _aContents: What is educational sponsorship? -- Corporate social responsibility and cause related marketing -- Why invest in education? -- Return on reputation -- Employee pride and advocacy -- Local media -- Young people as advocates -- Business involvement in schools -- Who benefits?
506 _aAccess restricted to subscribers.
538 _aMode of access: World Wide Web.
650 0 _aCorporate sponsorship.
650 0 _aSocial responsibility of business.
830 0 _aHenry Stewart talks.
_pBusiness & management collection.
_pSponsorship.
856 4 0 _uhttps://hstalks.com/bm/1171/
856 4 2 _uhttps://hstalks.com/bm/p/272/
_3Series
999 _c80116
_d80116