000 | 01960ngm a2200361 a 4500 | ||
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001 | HST1818 | ||
003 | UkLoHST | ||
006 | m c | ||
007 | cr|cna|||a|||| | ||
007 | vz|czazum | ||
008 | 080121s2008 enk|||||||||||s|||v|eng d | ||
028 | 5 | 0 |
_a1818 _bHenry Stewart Talks |
035 | _a(UkLoHST)722 | ||
035 | _a(UkLU-K)000868799 | ||
040 |
_aUkLU-K _beng _cUkLU-K |
||
100 | 1 |
_aEast, Robert, _d1940- _4spk |
|
245 | 1 | 0 |
_aSatisfaction's consequences _h[electronic resource] / _cRobert East. |
260 |
_aLondon : _bHenry Stewart Talks, _c2008. |
||
300 |
_a1 online resource (1 streaming video file (24 min.) : _bcolor, sound). |
||
490 | 1 |
_aImproving the customer experience : satisfaction, perceived value and loyalty, _x2056-4570 |
|
500 | _aAnimated audio-visual presentations with synchronized narration. | ||
500 | _aTitle from title frames. | ||
505 | 0 | _aContents: Retention/defection, positive and negative word of mouth to other consumers, and compliment and complaint to suppliers -- There is a weak correlation between satisfaction and retention -- Stronger correlation between dissatisfaction and defection -- Satisfaction usually predicts word of mouth quite strongly -- New research confirms these patterns and explanations are given -- Satisfaction is linked to later company performance and share price rise but it is not clear yet how these changes come about -- Dissatisfaction lies behind complaining but other factors are involved -- Managerial implications of this work. | |
506 | _aAccess restricted to subscribers. | ||
538 | _aMode of access: World Wide Web. | ||
650 | 0 | _aConsumer behavior. | |
650 | 0 | _aConsumer satisfaction. | |
650 | 0 | _aConsumers' preferences. | |
650 | 0 | _aCustomer loyalty. | |
830 | 0 |
_aHenry Stewart talks. _pBusiness & management collection. _pImproving the customer experience. |
|
856 | 4 | 0 | _uhttps://hstalks.com/bm/722/ |
856 | 4 | 2 |
_uhttps://hstalks.com/bm/p/259/ _3Series |
999 |
_c80050 _d80050 |