000 | 01454cgm a2200337 a 4500 | ||
---|---|---|---|
001 | HST2398_1_2 | ||
003 | UkLoHST | ||
006 | m c | ||
007 | cr|cna|||a|||| | ||
007 | vz|czazum | ||
008 | 080121s2009 enk|||||||||||s|||v|eng d | ||
028 | 5 | 0 |
_a2398 _bHenry Stewart Talks |
035 | _a(UkLoHST)1362 | ||
035 | _a(UkLU-K)001155935 | ||
040 |
_aUkLU-K _beng _cUkLU-K |
||
100 | 1 |
_aSinger, Jonathan, _u(President, JSEM, Canada) _4spk |
|
245 | 1 | 0 |
_aBranding the experience, experiencing the brand _h[electronic resource] / _cJonathan Singer. |
260 |
_aLondon : _bHenry Stewart Talks, _c2009. |
||
300 |
_a1 online resource (1 streaming video file (29 min.) : _bcolor, sound). |
||
490 | 1 |
_aExperiential marketing : shaping the future of global brands, _x2056-4570 |
|
500 | _aAnimated audio-visual presentation with synchronized narration. | ||
500 | _aTitle from title frames. | ||
505 | 0 | _aContents: Small is the new big -- The product is the star -- Location, location, location -- Obsessive compulsive execution -- Internal innovation -- Added value -- Relationships. | |
506 | _aAccess restricted to subscribers. | ||
538 | _aMode of access: World Wide Web. | ||
650 | 0 | _aBrand choice. | |
650 | 0 | _aBranding (Marketing) | |
830 | 0 |
_aHenry Stewart talks. _pBusiness & management collection. _pExperiential marketing. |
|
856 | 4 | 0 | _uhttps://hstalks.com/bm/1362/ |
856 | 4 | 2 |
_uhttps://hstalks.com/bm/p/312/ _3Series |
999 |
_c79905 _d79905 |