000			01529ngm a2200337 a 4500
001			HST2568_1_4
003			UkLoHST
006			m c
007			cr|cna|||a||||
007			vz|czazum
008			101007s2010 enk|||||||||||s|||v|eng d
028	5	0	_a2568 _bHenry Stewart Talks
035			_a(UkLoHST)1799
040			_aUkLoHST _beng _cUkLoHST
100	1		_aCoussins, Ricky. _4spk
245	1	0	_aConventional pricing _h[electronic resource] : _ba critical review. Part 1 / _cRicky Coussins.
260			_aLondon : _bHenry Stewart Talks, _c2010.
300			_a1 online resource (1 streaming video file (82 min.) : _bcolor, sound).
490	1		_aPricing on value, _x2056-4570
500			_aAnimated audio-visual presentation with synchronized narration.
500			_aTitle from title frames.
505	0		_aContents: Pricing decisions -- Price is key -- Marketing leads price -- Important pricing concepts -- Break even analysis -- Elasticity of demand -- Ten conventional pricing models and how to apply them -- Cost based -- Historic pricing -- Competitive driven -- Target return -- Target ROI -- Range -- Segment based -- Skimming -- Guess -- Apparent value.
506			_aAccess restricted to subscribers.
538			_aMode of access: World Wide Web.
650		0	_aMarketing.
650		0	_aPricing.
650		0	_aValue.
830		0	_aHenry Stewart talks. _pBusiness & management collection. _pPricing on value.
856	4	0	_uhttps://hstalks.com/bm/1799/
856	4	2	_uhttps://hstalks.com/bm/p/480/ _3Series
999			_c79865 _d79865