| 000 | 01589cgm a2200385 a 4500 | ||
|---|---|---|---|
| 001 | HST7008 | ||
| 003 | UkLoHST | ||
| 006 | m c | ||
| 007 | cr|cna|||a|||| | ||
| 007 | vz|czazum | ||
| 008 | 160414s2016 enk|||||||||||s|||v|eng d | ||
| 028 | 5 | 0 |
_a7008 _bHenry Stewart Talks |
| 035 | _a(UkLoHST)3262 | ||
| 040 |
_aUkLoHST _beng _cUkLoHST |
||
| 100 | 1 |
_aRein, Irving J. _4spk |
|
| 245 | 1 | 0 |
_aNASCAR _h[electronic resource] : _busing technology to improve the experience / _cIrving Rein and Ben Shields. |
| 260 |
_aLondon : _bHenry Stewart Talks, _c2016. |
||
| 300 |
_a1 online resource (1 streaming video file (1 min.) : _bcolor, sound). |
||
| 490 | 1 |
_aThe business & management collection, _x2056-4570 |
|
| 500 | _aAnimated audio-visual presentation with synchronized narration. | ||
| 500 | _aBite-size case study extracted from the talk: Attracting and retaining sports fans / by Irving Rein and Ben Shields. | ||
| 500 | _aTitle from title frames. | ||
| 506 | _aAccess restricted to subscribers. | ||
| 520 | _aThe case study describes how NASCAR provides the fan in the stand with a competitor's experience. | ||
| 538 | _aMode of access: World Wide Web. | ||
| 610 | 2 | 0 | _aNASCAR (Association) |
| 650 | 0 | _aSports car racing. | |
| 650 | 0 |
_aSports spectators _xPsychology. |
|
| 650 | 0 |
_aSports _xInformation services. |
|
| 650 | 0 |
_aSports _xMarketing _vCase studies. |
|
| 700 | 1 |
_aShields, Ben. _4spk |
|
| 740 | 0 | _aAttracting and retaining sports fans. | |
| 830 | 0 |
_aHenry Stewart talks. _pBusiness & management collection. |
|
| 856 | 4 | 0 | _uhttps://hstalks.com/bm/3262/ |
| 999 |
_c79412 _d79412 |
||