000 01587ngm a2200361 a 4500
001 HST7122
003 UkLoHST
006 m c
007 cr|cna|||a||||
007 vz|czazum
008 181219s2018 enk|||||||||||s|||v|eng d
028 5 0 _a7122
_bHenry Stewart Talks
035 _a(UkLoHST)3859
040 _aUkLoHST
_beng
_cUkLoHST
100 1 _aKnowles, Andy,
_u(Jones Knowles Ritchie (jkr), UK)
_4spk
245 1 0 _aMolton Brown
_h[electronic resource] :
_bmaking a splash with bath and cosmetics design /
_cAndy Knowles.
260 _aLondon :
_bHenry Stewart Talks,
_c2018.
300 _a1 online resource (1 streaming video file (10 min.) :
_bcolor, sound).
490 1 _aThe business & management collection,
_x2056-4570
500 _aAnimated audio-visual presentation with synchronized narration.
500 _aBite-size case study extracted from the talk: Design builds business.
500 _aTitle from title frames.
506 _aAccess restricted to subscribers.
520 _aThis case study describes how Molton Brown turned their fortunes around with a bold design and marketing campaign that ensured they got noticed in department stores worldwide.
538 _aMode of access: World Wide Web.
610 2 4 _aMolton Brown Cosmetics.
650 0 _aBranding (Marketing)
_vCase studies.
650 0 _aCosmetics industry
_vCase studies.
650 0 _aToilet preparations industry
_xMarketing.
740 0 _aDesign builds business.
830 0 _aHenry Stewart talks.
_pBusiness & management collection.
856 4 0 _uhttps://hstalks.com/bm/3859/
999 _c79182
_d79182