000 01481ngm a2200361 a 4500
001 HST4978
003 UkLoHST
006 m c
007 cr|cna|||a||||
007 vz|czazum
008 200704s2020 enk|||||||||||s|||v|eng d
028 5 0 _a4978
_bHenry Stewart Talks
035 _a(UkLoHST)4312
040 _aUkLoHST
_beng
_cUkLoHST
100 1 _aDenault, Jean-François.
_4spk
245 1 0 _aMarketing strategy roadmap
_h[electronic resource] :
_bintroduction to building a marketing plan /
_cJean-François Denault.
260 _aLondon :
_bHenry Stewart Talks,
_c2020.
300 _a1 online resource (1 streaming video file (19 min.) :
_bcolor, sound).
490 1 _aMarketing strategy,
_x2056-4570
500 _aAnimated audio-visual presentation with synchronized narration.
500 _aTitle from title frames.
505 0 _aContents: Market research -- Situation analysis -- Implementation and control -- Marketing metrics -- Control mechanisms.
506 _aAccess restricted to subscribers.
538 _aMode of access: World Wide Web.
650 0 _aBiotechnology industries
_xMarketing.
650 0 _aMarketing research
_xData processing.
650 0 _aMarketing
_xStrategy.
650 0 _aPerformance
_xMeasurement.
650 0 _aStrategic planning.
830 0 _aHenry Stewart talks.
_pBusiness & management collection.
_pMarketing strategy.
856 4 0 _uhttps://hstalks.com/bm/4312/
856 4 2 _uhttps://hstalks.com/bm/p/1075/
_3Series
999 _c78986
_d78986