| 000 | 03483cam a2200505 i 4500 | ||
|---|---|---|---|
| 001 | 9781003018193 | ||
| 003 | FlBoTFG | ||
| 005 | 20220531132408.0 | ||
| 006 | m o d | ||
| 007 | cr cnu---unuuu | ||
| 008 | 200413t20212021enka ob 001 0 eng | ||
| 040 |
_aOCoLC-P _beng _erda _cOCoLC-P |
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| 020 |
_a9781003018193 _qelectronic book |
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| 020 |
_a100301819X _qelectronic book |
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| 020 |
_a9781000172065 _qelectronic book |
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| 020 |
_a1000172066 _qelectronic book |
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| 020 |
_a9781000172034 _q(electronic bk. : Mobipocket) |
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| 020 |
_a1000172031 _q(electronic bk. : Mobipocket) |
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| 020 |
_a9781000172003 _q(electronic bk. : PDF) |
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| 020 |
_a1000172007 _q(electronic bk. : PDF) |
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| 020 |
_z9780367862893 _qhardcover |
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| 020 |
_z9780367860745 _qpaperback |
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| 035 | _a(OCoLC)1151471443 | ||
| 035 | _a(OCoLC-P)1151471443 | ||
| 050 | 0 | 4 |
_aG155.A1 _bK595 2021 |
| 072 | 7 |
_aBUS _x081000 _2bisacsh |
|
| 072 | 7 |
_aKNSG _2bicssc |
|
| 082 | 0 | 0 |
_a910.68 _223 |
| 100 | 1 |
_aKoc, Erdogan, _eauthor. |
|
| 245 | 1 | 0 |
_aCross-cultural aspects of tourism and hospitality : _ba services marketing and management perspective / _cErdogan Koc. |
| 264 | 1 |
_aAbingdon, Oxon ; _aNew York, NY : _bRoutledge, _c2021. |
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| 264 | 4 | _c©2021 | |
| 300 |
_a1 online resource (xvi, 354 pages) : _billustrations |
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| 336 |
_atext _btxt _2rdacontent |
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| 337 |
_acomputer _bc _2rdamedia |
||
| 338 |
_aonline resource _bcr _2rdacarrier |
||
| 520 |
_a"Cross-Cultural Aspects of Tourism and Hospitality is the first textbook to offer students a guide to the influence of culture on service providers as well as its influence on customers, affecting both the supply and demand sides of the industry - organisational behaviour and human resource management, and marketing and consumer behaviour. Given the demand for delivering superior customer value, understanding different cultures from both host and guest sides of tourism and hospitality and the impact of culture on these international industries is an essential part of all students' learning. This book takes a research-based approach critically reviewing seminal cultural theories and evaluating how these influence employee and customer behaviour in service encounters, marketing, and management processes and activities. Individual chapters cover a diverse range of cultural aspects including; intercultural competence and intercultural sensitivity, uncertainty and risk avoidance, context in communication, power distance, indulgence and restraint, time orientation, gender, assertiveness, individualism and collectivism, performance orientation and human orientation. This book integrates international case studies throughout to show the application of theory, includes self-test questions, activities, further reading and a set of PowerPoint slides to accompany each chapter. This will be essential reading for all students and future managers in the fields of Tourism and Hospitality"-- _cProvided by publisher. |
||
| 588 | _aOCLC-licensed vendor bibliographic record. | ||
| 650 | 0 |
_aTourism _vCross-cultural studies. |
|
| 650 | 0 |
_aTourism _xMarketing _vCross-cultural studies. |
|
| 650 | 0 |
_aTourism _xManagement _vCross-cultural studies. |
|
| 650 | 7 |
_aBUSINESS & ECONOMICS / Industries / Hospitality, Travel & Tourism _2bisacsh |
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| 856 | 4 | 0 |
_3Taylor & Francis _uhttps://www.taylorfrancis.com/books/9781003018193 |
| 856 | 4 | 2 |
_3OCLC metadata license agreement _uhttp://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf |
| 999 |
_c71760 _d71760 |
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