000 00803cam a2200277 a 4500
001 15371769
005 20210726125820.0
008 080718s2009 enka b 001 0 eng
010 _a 2008031536
020 _a9780415251259 (hbk.)
020 _a0415251257 (hbk.)
020 _a9780415251266 (pbk.)
020 _a0415251265 (pbk.)
020 _a9780203493199 (ebook)
020 _a0203493192 (ebook)
035 _a(OCoLC)ocn234260177
040 _CTUM
050 0 0 _aHF5823
_b.M132 2009
100 1 _aMacRury, Iain.
245 1 0 _aAdvertising /
_cIain MacRury.
260 _aLondon ;
_aNew York :
_bRoutledge,
_c2009.
300 _axvii, 318 p. :
_bill. ;
_c22 cm.
504 _aIncludes bibliographical references (p. [289]-314) and index.
650 0 _aAdvertising.
942 _2lcc
_cBK
999 _c68971
_d68971