000 | 00596nam a22001817a 4500 | ||
---|---|---|---|
008 | 170301b xxu||||| |||| 00| 0 eng d | ||
020 | _a0875847595 | ||
040 | _CTUM | ||
050 | _aHF5415.1265 .H34 1997 | ||
100 | _aHagel, John. | ||
245 |
_aNet gain _b : expanding markets through virtual communities |
||
260 |
_aBoston _bHarvard Business School Press _c1997 |
||
300 | _axv, 235 p. : ill. ; 24 cm. | ||
500 | _aIncludes bibliographical references (p. 221-224) and index. | ||
650 |
_aInternet marketing. _v Customer relations. |
||
700 | _aArmstrong, Arthur. | ||
942 |
_2lcc _cBK |
||
999 |
_c67765 _d67765 |