000 00399nam a2200169Ia 4500
001
008 150811s9999 xx 000 0 und d
020 _a9780073528700
100 _aRichardson, John E."
245 _aMarketing 12/13
250 _a35th Ed.
260 _aNew York
_bMcGraw-Hill
_c2013
260 _c2013
300 _axvi,175p. :ill"
500 _aIncludes index
650 _aMarketing
999 _c66227
_d66227