000 00366nam a2200145Ia 4500
001 15291
008 150525s9999 xx 000 0 und d
020 _a0-07-293589-9
100 _aMccarthy,J.E
245 _aEssentials Of Marketing: A Global-Managerial Approach
250 _a10
260 _aNewyork
_bMcgraw Hill
_c2004
300 _a,;ill.
650 _aMarketing
999 _c51066
_d51066