The director as a technology advocate [electronic resource] : why? / Bill Faust and Mark Bailey.
Material type: FilmSeries: Henry Stewart talksBusiness & management collection. Attributes of the professional director: Publisher: London : Henry Stewart Talks, 2021Description: 1 online resource (1 streaming video file (39 min.) : color, sound)Subject(s): Boards of directors | Communication in organizations | Computer communication systems | Customer relations -- Management | Industrial management -- Technological innovations | Information technology -- Management | Management information systems | Organizational effectivenessOnline resources: Click here to access online | SeriesAnimated audio-visual presentation with synchronized narration.
Title from title frames.
Contents: Holistic approach -- Evolution of digital behaviour -- Customer experience management (CEM) vs. customer relationship management (CRM) -- Insight based evolution -- Volatility, Uncertainty, Complexity and Ambiguity (VUCA) -- Silos as a disadvantage -- Partnership approach to tech -- Disruption.
Access restricted to subscribers.
Mode of access: World Wide Web.