India [electronic resource] : retail and consumer / Arvind Singhal.
Material type:
FilmSeries: Henry Stewart talksBusiness & management collection. Retail marketing: Publisher: London : Henry Stewart Talks, 2009Description: 1 online resource (1 streaming video file (44 min.) : color, sound)Subject(s): Marketing | Retail trade | India -- Economic conditions -- 21st centuryOnline resources: Click here to access online | Series Animated audio-visual presentation with synchronized narration.
Title from title frames.
Contents: Emerging markets -- The optimum retail solution? -- Overview of India -- Rapid economic growth -- Growth of organized retail in India -- Key growth drivers -- The Indian consumer -- Changes in the retail landscape -- Key impact areas -- Opportunities in the retail sector -- Challenges.
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Mode of access: World Wide Web.