Innovation [electronic resource] : the paradox of back to the future / Johannes M. Pennings.
Material type:
FilmSeries: Henry Stewart talksBusiness & management collection. Origins and development of management: Publisher: London : Henry Stewart Talks, 2011Description: 1 online resource (1 streaming video file (60 min.) : color, sound)Subject(s): Creative ability in business | Management | Organizational changeOnline resources: Click here to access online | Series Animated audio-visual presentation with synchronized narration.
Title from title frames.
Contents: Three issues related to innovation in established companies -- Innovation and change -- "Paradigm Shift" -- Sustainable success -- Building a better mousetrap -- Examples from different products -- The lesson of Icarus -- When are small steps not so small -- Continuous innovation -- Market evolution -- How to transition with the market -- Old and new dominant designs -- Change through stealth -- Tools for moving back to the future -- Ambidexterity -- Open innovation -- Lessons on innovation.
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Mode of access: World Wide Web.