TUM Library catalog › Results of search for 'ccl=su:"Marketing"'

	1.	Understanding digital marketing marketing strategies for engaging the digital generation by Ryan, Damian. Edition: 2nd ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Philadelphia, PA : Kogan Page, 2012Availability: Items available for loan: TUM Main CampusCall number: HF5415.1265 .R93 2012 (1). Place hold Log in to add tags Add to cart (remove)
	2.	Marketing and social media : a guide for libraries, archives, and museums / Christie Koontz and Lorri Mon. by Koontz, Christie \| Mon, Lorri M. Material type: Text; Format: print ; Literary form: Not fiction Availability: Items available for loan: TUM Main CampusCall number: Z 716.3.K67 2014 (1). Place hold Log in to add tags Add to cart (remove)
	3.	Likeable social media : how to delight your customers, create an irresistible brand, and be amazing on facebook, twitter, linkedin, instagram, pinterest, and more / Dave Kerpen. by Kerpen, Dave. Edition: Revised and expanded second edition.Material type: Text; Format: print ; Literary form: Not fiction Availability: Items available for loan: TUM Main CampusCall number: HF 5415.1265.K425 2015 (1). Place hold Log in to add tags Add to cart (remove)
	4.	Social media campaigns : strategies for public relations and marketing / Carolyn Mae Kim. by Kim, Carolyn Mae [author.]. Edition: 2nd Edition.Material type: Text; Format: available online ; Literary form: Not fiction Publisher: New York : Routledge, 2021Availability: Items available for loan: TUM Main CampusCall number: HO 59.K558 2021 (2). Place hold Log in to add tags Add to cart (remove)
	5.	Ready, Launch, Brand [electronic resource] : The Lean Marketing Guide for Startups. by Zeewy, Orly. Material type: Text; Format: available online ; Literary form: Not fiction Publisher: Milton : Productivity Press, 2021Online access: Taylor & Francis \| OCLC metadata license agreement Availability: No items available : Log in to add tags Add to cart (remove)
	6.	Consumer behaviour and social network sites : the impact of negative word of mouth / Sarah Zaraket. by Zaraket, Sarah [author.]. Material type: Text; Format: available online ; Literary form: Not fiction Publisher: Abingdon, Oxon ; New York, NY : Routledge, 2021Online access: Taylor & Francis \| OCLC metadata license agreement Availability: No items available : Log in to add tags Add to cart (remove)
	7.	Social media measurement and management : entrepreneurial digital analytics / Jeremy Harris Lipschultz. by Lipschultz, Jeremy Harris, 1958- [author.]. Material type: Text; Format: available online ; Literary form: Not fiction Publisher: New York, NY : Routledge, 2020Online access: Taylor & Francis \| OCLC metadata license agreement Availability: No items available : Log in to add tags Add to cart (remove)
	8.	Employer Branding for Competitive Advantage : Models and Implementation Strategies / Geeta Rana, Shivani Agarwal, Ravindra Sharma. by Rana, Geeta [editor.] \| Agarwal, Shivani [editor.] \| Śarmā, Ravīndra [editor.]. Edition: 1st.Material type: Text; Format: available online ; Literary form: Not fiction ; Audience: General; Publisher: CRC Press, 2021Online access: Taylor & Francis \| OCLC metadata license agreement Availability: No items available : Log in to add tags Add to cart (remove)
	9.	No cover image available Real-time service [electronic resource] : Marriott M Live / Dimitrios Buhalis. by Buhalis, Dimitrios [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2022Online access: Click here to access online Availability: No items available : Log in to add tags Add to cart (remove)
	10.	No cover image available Influencer marketing [electronic resource] : introduction from an influencer / Eltoria. by Eltoria [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2020Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	11.	No cover image available Shoppernomics [electronic resource] : understanding the structure for marketing communications / Roddy Mullin. by Mullin, Roddy [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2019Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	12.	No cover image available Social media monitoring as a way to learn about consumer insights [electronic resource] / Mariusz Soltanifar. by Soltanifar, Mariusz [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2019Online access: Click here to access online Availability: No items available : Log in to add tags Add to cart (remove)
	13.	No cover image available KLM Airlines [electronic resource] : from crisis to social media success / Simone Kurtzke. by Kurtzke, Simone [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2017Online access: Click here to access online Availability: No items available : Log in to add tags Add to cart (remove)
	14.	No cover image available British Airways [electronic resource] : a case study in social media management / Annmarie Hanlon. by Hanlon, Annmarie [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2017Online access: Click here to access online Availability: No items available : Log in to add tags Add to cart (remove)
	15.	No cover image available Cargill [electronic resource] : the importance of transparency in environmental policy / Arnd Huchzermeier. by Huchzermeier A. (Arnd) [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2017Online access: Click here to access online Availability: No items available : Log in to add tags Add to cart (remove)
	16.	No cover image available Digital strategy [electronic resource] / Annmarie Hanlon. by Hanlon, Annmarie [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2016Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	17.	No cover image available Social media marketing [electronic resource] / Simone Kurtzke. by Kurtzke, Simone [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2016Online access: Click here to access online Availability: No items available : Log in to add tags Add to cart (remove)
	18.	No cover image available The evolution of CRM [electronic resource] / Neil Woodcock and Merlin Stone. by Woodcock, Neil [spk] \| Stone, Merlin, 1948- [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2014Other title: Evolution of customer relationship management.Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)
	19.	No cover image available Introduction to digital marketing and social media [electronic resource] / Rachel Ashman. by Ashman, Rachel [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2015Online access: Click here to access online Availability: No items available : Log in to add tags Add to cart (remove)
	20.	No cover image available Marketing and the internet [electronic resource] : the power of social media / Jim Hamill. by Hamill, Jim [spk]. Material type: Film; Format: electronic available online ; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2012Online access: Click here to access online \| Series Availability: No items available : Log in to add tags Add to cart (remove)

TUM Library

Refine your search

Availability

Authors

Holding libraries

Item types

Series

Places

Topics

Titles

Your search returned 26 results.