Freemium model as a business development tool [electronic resource] : Pocket / Mariusz Soltanifar.
Material type:
FilmSeries: Henry Stewart talksBusiness & management collection: Publisher: London : Henry Stewart Talks, 2022Description: 1 online resource (1 streaming video file (11 min.) : color, sound)Subject(s): Business models | Computer software industry | Internet marketing -- Case studies | Internet -- Economic aspects | PricingOnline resources: Click here to access online Animated audio-visual presentation with synchronized narration.
Extended-form case study.
Title from title frames.
Contents: Stages of organizational development -- User base growth -- Monetization opportunities -- The "freemium" concept.
Access restricted to subscribers.
Mode of access: World Wide Web.