Practical pricing and the airline industry [electronic resource] / Stefan Poelt.
Material type:
FilmSeries: Henry Stewart talksBusiness & management collection. Practical pricing and revenue management: Publisher: London : Henry Stewart Talks, 2009Description: 1 online resource (1 streaming video file (48 min.) : color, sound)Subject(s): Aeronautics, Commerical -- Marketing | Industrial management | PricingOnline resources: Click here to access online | Series Animated audio-visual presentation with synchronized narration.
Title from title frames.
Contents: Introduction and basics of pricing and revenue management -- Demand and no-show forecasting -- Evolutions of optimization methods from static optimization (EMSR) over dynamic optimization to network optimization -- Practical aspects of forecasting and optimization -- Overbooking methods and performance measurement -- Recent and future revenue management developments -- The pricing process and interactions of pricing and revenue management.
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Mode of access: World Wide Web.