Happiness, values & society [electronic resource] : gross national happiness in Bhutan : lessons for the UK? / Sheila Keegan.
Material type:
FilmSeries: Henry Stewart talksBusiness & management collection. Qualitative market research: Publisher: London : Henry Stewart Talks, 2008Description: 1 online resource (1 streaming video file (34 min.) : color, sound)Other title: Happiness, values and societySubject(s): Marketing research | Qualitative researchOnline resources: Click here to access online | Series Animated audio-visual presentations with synchronized narration.
Title from title frames.
Contents: Exploration and comparison of the relationship between wealth, values and happiness in the UK and Bhutan -- Historical and cultural developments in Bhutan which have led to a policy of Gross National Happiness (GNH) -- How GNH is translated into practice -- What lessons can we learn for the UK?
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Mode of access: World Wide Web.