TUM Library

Your cart is empty.

Your search returned 119 results.

Not what you expected? Check for suggestions
101.
No cover image available
Subcultures and socialization [electronic resource] / Lisa Peñaloza.

by Peñaloza, Lisa [spk].

Material type: Film Film; Format: electronic available online remote; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2013Online access: Click here to access online | Series Availability: No items available :

Log in to add tags Add to cart
102.
No cover image available
Word-of-mouth communication and opinion leadership [electronic resource] / Alan J. Kimmel.

by Kimmel, Alan J [spk].

Material type: Film Film; Format: electronic available online remote; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2013Online access: Click here to access online | Series Availability: No items available :

Log in to add tags Add to cart
103.
No cover image available
Customer value assessment for value-based pricing [electronic resource] : developing successful product strategies / Bradley T. Gale.

by Gale, Bradley T [spk].

Material type: Film Film; Format: electronic available online remote; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2011Online access: Click here to access online | Series Availability: No items available :

Log in to add tags Add to cart
104.
No cover image available
Integrated marketing communications [electronic resource] / Philip J. Kitchen.

by Kitchen, Philip J [spk].

Material type: Film Film; Format: electronic available online remote; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2012Online access: Click here to access online | Series Availability: No items available :

Log in to add tags Add to cart
105.
No cover image available
Product strategy and management [electronic resource] / Michael J. Baker.

by Baker, Michael John [spk].

Material type: Film Film; Format: electronic available online remote; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2012Online access: Click here to access online | Series Availability: No items available :

Log in to add tags Add to cart
106.
No cover image available
Services marketing [electronic resource] / Adrian Palmer.

by Palmer, Adrian [spk].

Material type: Film Film; Format: electronic available online remote; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2012Online access: Click here to access online | Series Availability: No items available :

Log in to add tags Add to cart
107.
No cover image available
Developing a customer driven supply chain strategy [electronic resource] / Janet Godsell.

by Godsell, Janet [spk].

Material type: Film Film; Format: electronic available online remote; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2011Online access: Click here to access online | Series Availability: No items available :

Log in to add tags Add to cart
108.
No cover image available
Strategy in sponsorship [electronic resource] : the basis for creativity / Shaun Whatling.

by Whatling, Shaun [spk].

Material type: Film Film; Format: electronic available online remote; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2008Online access: Click here to access online | Series Availability: No items available :

Log in to add tags Add to cart
109.
No cover image available
Risk management [electronic resource] : getting paid for your exports / Jim Sherlock.

by Sherlock, Jim [spk].

Material type: Film Film; Format: electronic available online remote; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2009Online access: Click here to access online | Series Availability: No items available :

Log in to add tags Add to cart
110.
No cover image available
Incoterms 2000 [electronic resource] / Jim Sherlock.

by Sherlock, Jim [spk].

Material type: Film Film; Format: electronic available online remote; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2009Online access: Click here to access online | Series Availability: No items available :

Log in to add tags Add to cart
111.
No cover image available
Cross-boundary marketing [electronic resource] : sensitivity to global convergence or global individualism? / Luiz Moutinho.

by Moutinho, Luiz [spk].

Material type: Film Film; Format: electronic available online remote; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2009Online access: Click here to access online | Series Availability: No items available :

Log in to add tags Add to cart
112.
No cover image available
Exporting [electronic resource] / Stan Paliwoda.

by Paliwoda, Stanley J [spk].

Material type: Film Film; Format: electronic available online remote; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2009Online access: Click here to access online | Series Availability: No items available :

Log in to add tags Add to cart
113.
No cover image available
The global marketing imperative [electronic resource] / Michael Czinkota.

by Czinkota, Michael R [spk].

Material type: Film Film; Format: electronic available online remote; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2009Online access: Click here to access online | Series Availability: No items available :

Log in to add tags Add to cart
114.
No cover image available
Competing in foreign markets [electronic resource] : a global perspective on national challenges / Michael McDermott.

by McDermott, Michael C [spk].

Material type: Film Film; Format: electronic available online remote; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2009Online access: Click here to access online | Series Availability: No items available :

Log in to add tags Add to cart
115.
No cover image available
Export promotion in least developed countries [electronic resource] : an overview of programmes, challenges and prospects / Habte G. Selassie.

by Selassie, Habte G [spk].

Material type: Film Film; Format: electronic available online remote; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2009Online access: Click here to access online | Series Availability: No items available :

Log in to add tags Add to cart
116.
No cover image available
Recent trends in global advertising practice [electronic resource] / Nükhet Vardar.

by Vardar, Nükhet, 1961- [spk].

Material type: Film Film; Format: electronic available online remote; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2009Online access: Click here to access online | Series Availability: No items available :

Log in to add tags Add to cart
117.
No cover image available
Cross-cultural management [electronic resource] : essential insights for international marketers / Nigel Holden [and] Martin Glisby.

by Holden, Nigel, 1945- [spk] | Glisby, Martin [spk].

Material type: Film Film; Format: electronic available online remote; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2009Online access: Click here to access online | Series Availability: No items available :

Log in to add tags Add to cart
118.
No cover image available
International marketing planning [electronic resource] : adaptation and standardisation / Demetris Vrontis.

by Vrontis, Demetris [spk].

Material type: Film Film; Format: electronic available online remote; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2009Online access: Click here to access online | Series Availability: No items available :

Log in to add tags Add to cart
119.
No cover image available
Big markets for small companies [electronic resource] / Peter Enderwick.

by Enderwick, Peter [spk].

Material type: Film Film; Format: electronic available online remote; Type of visual material: videorecording Publisher: London : Henry Stewart Talks, 2009Online access: Click here to access online | Series Availability: No items available :

Log in to add tags Add to cart
Technical University of Mombasa
Tom Mboya Street, Tudor 90420-80100 , Mombasa Kenya
Tel: (254)41-2492222/3 Fax: 2490571